Assessment of the effectiveness of traffic from social networks
There are two important components to content marketing: your own content and its distribution channels. Not so long ago, e-commerce projects focused on only a few channels of traffic generation…

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Advanced CSS Hacks Collection
A hack is a method that allows CSS to be perceived only by a specific browser. Hacks can be used not only to fix bugs in the layout, but also…

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The Internet. Network of things?
Have you heard anything about the Internet of things? I am sure that few people know about this concept. I also did not know until I accidentally heard a broadcast…

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Practical Internet Marketing

When it comes to Internet marketing, many people have a mess in their heads from completely scattered concepts. Someone trying to talk about Internet marketing is actually talking about search engine promotion, someone means a niche infobusiness, someone contextual or banner advertising, and someone promotion on social networks. Today I want to clarify all the questions on this topic.

So, to begin with, we turn to the dictionary to determine the meaning of the word “marketing”. Continue reading

Marketing and promotion of medical services

Today I want to tell you about our personal experience in promoting medical services, and specifically with one of the drug treatment clinics in St. Petersburg. To begin with, about six months ago, the owner of the clinic turned to us with a request to help them sell their services.

So. Based on the axiom that the goal of any site is to sell anything, a product, service or information, it can be assumed that the main product of the clinic is medical services. We started the calculation of the strategy for working with this client with several most important steps. Continue reading

8 misconceptions about landing pages

A landing page or landing page is a special internet marketing tool. He often has high hopes for lead generation and increased sales. But is it justified? Consider the most common misconceptions associated with the work of the “landing page”.

Below we look at the most common misconceptions about landings in a numbered list.

1. Beautiful layout guarantees sales

Of course, a beautiful cover can attract a potential customer, and the content itself may be correct, and Continue reading

Child Safety Online
Many users, even the most experienced, sometimes do not suspect that having protected themselves, they forget about their own children. They forget, especially when creating different accounts in the OS…

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Enterprise VPN in plain language
Today, many who are interested in computer technology and communications have heard about such a popular technology as VPN. However, most of the articles describe subtle nuances of technology that…

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Are there many differences between different navigation programs?
The market for navigation software is full of programs for various operating systems. It is believed that the versions of one program for different platforms are absolutely identical. But it…

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What is a firewall and why is it needed?
We will not go into little things like translating words, occupying them some part of the article. Just point out that a firewall (from the English - fire wall), or…

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