Have you already checked in? Mastering Foursquare Social Network
Today's leaders in the market of Internet idleness products are intertwined with each other very tightly, notifications and records are scattered across all social networks in a few minutes and…

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VPN Basic Concepts and Classification
The term VPN (Eng. "Virtual Private Network") refers to a group of technologies that provide a network connection, or the so-called logical network, functioning on top of some other network,…

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Marketing and promotion of medical services
Today I want to tell you about our personal experience in promoting medical services, and specifically with one of the drug treatment clinics in St. Petersburg. To begin with, about…

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Surely everyone

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What is a firewall and why is it needed?

We will not go into little things like translating words, occupying them some part of the article. Just point out that a firewall (from the English – fire wall), or as it is also called brandmauer (with German – fire wall) in Russian has two names that display its purpose (inter) firewall. This is a screen that protects the user from influences coming from outside. When connecting to the Internet, having a firewall is not a luxury, and indeed such a risk is hardly justified, it will most likely lead to raking up a bunch of viruses, or even just to reinstall the system.

In addition, the firewall performs the function of blocking access by unauthorized persons to your Continue reading

SMM and SMO – looking for differences

Any more or less advanced Internet user has repeatedly come across terms such as SMO and SMM. The initiates can easily operate them, but most people have a somewhat vague concept of what SMO and SMM really are, and even more so what is the difference between them.

First, let’s decide that SMO and SMM are not the same thing. It can be said that SMO is part of SMM, but these concepts should be separated in order to better understand all the information.

This is social media marketing, which consists in carrying out a complex of events on other people’s sites (forums, blogs, websites, chats, news resources, etc.) with the aim of promoting goods, services, advertising services and coverage of events.
SMM is not an open ad. This is a hidden, unobtrusive advertisement that attracts the target audience to the promoted product. Users should not understand that they are openly offered a product – they must themselves want to purchase / order a service due to the information provided. Continue reading

Online store and product search function

Today I decided to touch on the topic of the need and proper configuration of the function of searching for goods in the online store. According to statistics, every second user of the global Internet, at least once ordered this or that product in the online store.

If a person has visited the website of an online store, he may need a search to find the desired product. But an analysis of the current situation on a variety of online stores shows that very often a site search does not produce any results.
Very often this function is simply not configured as it should. The user enters a keyword, but not the search function in the online store finds the desired product. This is a problem for site developers who do not take into account the correct function of the Search function.

Sometimes it happens that the search function is simply missing. This is a very big minus, as it ultimately repels Continue reading

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What is a firewall and why is it needed?
We will not go into little things like translating words, occupying them some part of the article. Just point out that a firewall (from the English - fire wall), or…

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How to protect your password from hacking
Today, passwords play a significant role in human life. Everywhere on the Internet, on every site, each account must have its own password in order for the user to gain…

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If you blocked the site at work
So a person is arranged that the productivity of his activity is directly related to how often he rests, how much time he devotes to relaxation. Any office employee during…

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Online store and product search function
Today I decided to touch on the topic of the need and proper configuration of the function of searching for goods in the online store. According to statistics, every second…

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