Have you already checked in? Mastering Foursquare Social Network
Today’s leaders in the market of Internet idleness products are intertwined with each other very tightly, notifications and records are scattered across all social networks in a few minutes and sometimes seconds. For example, readers broadcast interesting posts from LiveJournal to all friends, and you can always immediately share your favorite material on any site with friends on any social network. Foursquare managed to win its share of popularity. Some experts predict him even greater fame in the global network. Goodluz, Shutterstock.com What is Foursquare? Foursquare (short for English “4sq”) is a social network with a rating function for public places (such as cafes, restaurants, cinemas, shops and much more). Less than a year ago, the function of the location of this social network, which is mainly intended for working with mobile gadgets, was moved to a separate resource – SwarmApp. The new resource made it possible to celebrate your mood, as well as create a public to-do list. Your stated planned trip to a bar or water park will provide an opportunity to form a company of friends long before the event without any calls and SMS. It is worth noting that this resource can be used not only by owners of smartphones that have a built-in GPS-navigator, but also people with other mobile devices. The location of the latter is determined thanks to the LBS service. betweendigital betweendigital A registered user can use the SMS-ki or direct access to the website to leave a review about an institution by checking it (“check-in” – “check in”). Each mark gives the user points. In addition, some establishments, after the Foursquare social network became popular, began to offer discounts on certain goods to those who were “checked in” on this resource (and from mid-May 2014 on SwarmApp). The creators of the relatively recent (in 2009) resource that appeared were Navin Selvadurai and Dennis Crowley. I note that the latter, during the design of the Foursquare social network, already had experience working with the development of such a resource. A couple of years after the first “check-in” on the pages of the service, the number of users exceeded the mark of eight million. What attracts users to become a member of this social network? With the help of the SwarmApp location function (determining the location of other people who have become “locked in”), you can find out where your friends and acquaintances are resting. This is very convenient – for example, you were in the center of the city and your plans were frustrated, it’s too late to call someone, but thanks to the resource you can easily find those who are already “hanging” somewhere nearby. A few months ago, it became possible, along with transferring the location from Foursquare to SwarmApp, to track friends nearby, even with an application that they did not launch. However, this is far from the only advantage that is available to users of this resource. For “checks” you can get free services or goods, as well as discounts that the owners of some institutions provide. After all, people often broadcast their recordings to several social networks at once, and the mention of a cafe, movie theater or store is an excellent advertisement. Foursquare these days can be attributed to the indispensable services for the traveler – once in another city, among unfamiliar names and brands it is difficult to determine which establishments are worth visiting, and which ones are better to refuse. Thanks to tips from other users of the social network, you will learn more about unfamiliar cafes, museums and cinemas. In addition, this service will be an excellent assistant for creating a route, as on the page of each institution you can find tips where visitors usually go further. What is required to become a user of Foursquare and SwarmApp? Becoming users of this social network is easy. You just need to download special applications for your mobile gadget, fill out a simple questionnaire (it’s better to also attach a photo) and run it, the rest will be done by the applications for you. Just do not forget to press the “check-in” button on the phone screen every time you go to one of the institutions. Note that in addition to the advantages listed above, there are several more interesting “tricks” that are available to regular users of this social network: Mayoralty If a SwarmApp user checks in at a particular institution for more than two months, then he is assigned the mayor of this place. This honorable “position” can be assigned to several users of the application at once. Stickers After transferring the location function from Foursquare to SwarmApp, the receipt of badges (which were given for certain actions) was canceled. These promotions were replaced by stickers – small icons that tell other users about your mood and occupation. And finally, I will tell you one secret and refute the opinion that social networks are not serious.