Advertising, well known, is becoming the engine of commerce. Indeed, advertising, in conditions of free competition and a market economy, no matter how high-quality a product is, becomes the main method for attracting a buyer to a product or service.
Advertising, well known, is becoming the engine of commerce. Indeed, advertising, in conditions of free competition and a market economy, no matter how high-quality a product is, becomes the main method for attracting a buyer to a product or service. The likelihood of buying a product or ordering services without this attention draw is noticeably less. Continue reading
Many are confident that in the near future the computer will completely supplant the book. And I am convinced that this will never happen.
Computers and the Internet are crowding out books. Everyone managed to put up with this bleak picture. Remember, Hugo’s father Claude, putting one hand on the book, and the other pointing to the Notre-Dame de Paris, says: “This will kill that.” So it is now: it seems that the computer is about to deal with the book. But there are several reasons why this will never happen.
Some types of books, of course, will die. For example, reference literature, which is more convenient to use in electronic form. People try not to buy multivolume reference books due to lack of space. The Italian writer Continue reading
Conversion is an important concept in marketing. It gives an assessment of the effectiveness of the advertising campaign, displays the number of visitors who completed the targeted action on the site. Counting this parameter allows you to analyze the level of sales and find ways to increase it.
What is conversion?
Site conversion is an indicator of the ratio of the number of page visitors to the number of people who completed the target action (leaving their personal data, ordering a product or service).
To correctly evaluate the parameter, it is recommended to configure the analysis tool and select the page Continue reading
High-quality and full-fledged work of the site for any owner is the key to the success of the resource’s popularity. It doesn’t matter what it is made for. Sales, services, information, media, social networks – the goal is always the same: to attract as many people as possible and make the site profitable. The effectiveness of your resource must be constantly improved.
I decided to tell how to do an express analysis of my site manually, without using any services. To understand what shortcomings need to be fixed, to increase the efficiency of its work, but most importantly, to increase profits, you need to analyze the site. It is not as difficult as it seems at first Continue reading
What parents should do to protect their child in the virtual world
No matter how parents try to limit the use of gadgets, universal informatization cannot be stopped: computers, tablets, smartphones, cloud storage and social networks, electronic diaries and contactless payment for purchases are what our children will certainly have to live with, and they need to learn this now. And so that the behavior on the Internet not only does not harm the child, and having fun he gets the necessary skills, parents should not forbid him to use the Internet, but direct the actions of their child. Continue reading